Joe De Sena
CEO Spartan Race
More Speakers Coming Soon
Lonnie Mayne: Red Shoes Living Founder
Lonnie Mayne is the founder and CEO of Red Shoes Living. Previously, he was President of InMoment, one of the largest and most respected customer experience optimization companies in the world. He worked closely with the the leaders of well-known global brands across 25 vertical markets, helping them to differentiate their brand stories through exceptional customer experiences.
Lonnie built a team of Red Shoes leaders who grew the business more than 800% over a ten-year period.
A highly rated keynote speaker, Lonnie shares his expertise on standing out in the way you live, the way you interact with people, and your overall contribution in the world. Whether it's business or personal; Red Shoes living is a way of life. In a world that is increasingly noisy and negative, the Red Shoes philosophy has become a symbol for making a positive impact in the world.
Lonnie spends a good portion of his time traveling to work with leading organizations, consulting with C-level executives and leadership teams, and helping build high-performance cultures.
He presented at the prestigious British Citizen Awards held at the Palace of Westminster hosted by Lord Dholakia. The awards recognized individuals for doing extraordinary things, truly making a difference in their local community.
Lonnie has worked with organizations including Saks 5th Avenue, Nike, Bose, Montage, Lord & Taylor, Hudson Bay, Express, Hertz, Tony Roma’s, FIRST, NHS Elect UK Health Services, Jackson Hewitt, McDonald's, Little Ceasars and many other top brands.
Lonnie and his team believe in putting yourself out there in all that you do. This is where Red Shoes Living and Spartan have aligned and joined forces. Lonnie is a passionate participant in—and advocate of—Spartan events, from the CEO challenge at the World Championships in Lake Tahoe to racing in Iceland. Lonnie believes in the mission and the principles that make up the Spartan way. To Lonnie, Spartan is the ultimate in Red Shoes Living.
Lonnie is a member of the SpartanX Council, and the moderator for the consistently sold out SpartanX Leadership series launched in 2018.
He works on a mountain in Park City, Utah.
He owns a few pairs of red shoes, but aims to wear them—at least, metaphorically—every day.
“Lonnie Mayne’s powerful message strikes a chord, deeply resonating both professionally and personally. I’ve had the honor of hearing Lonnie’s Red Shoes Living address twice. Both times I’ve taken pause and really felt the impact. Even amongst a large crowd, you are instantly captured by his words and feel his message is tailored just for you. ”CHRIS KIRK, MANAGING DIRECTOR COLLIERS INTERNATIONAL
WHAT HAPPENS AT SPARTANX?Experience a day of stimulating conversation and invigorating exercise while learning from experts and developing unshakable confidence, steadfast grit, and a better understanding of yourself. Fully engaged participants will discover how to better handle unforeseen obstacles, solve problems, and maintain focus amid daily chaos and drama.
DiscussionCollaborate with 4 experts on the age-old Spartan principles. Discover how to apply these to your business, life and community on a daily basis. Connect with highly influential leaders in your area and collectively learn how to execute these principles with your colleagues, children, spouses and friends.
ActivitiesGrab your team and prepare to learn in an entirely unique way. At SXLF, you and your team will immediately apply the skills learned to hands-on Spartan obstacles. While you won’t be crawling through mud or running across fire, each obstacle has been created to set you and your team up for success in the workplace and beyond.
ObstaclesAfter you’ve connected and collaborated with fellow industry titans, get a VIP escort of select Spartan Race obstacles by an organizational development expert and Obstacle Specialist. This once-in-a-lifetime experience will put your new knowledge to the test, and will help you further develop the leadership skills needed to be at the top of your game in business.
NetworkingEnd the day by committing to your goals. Attendees will share the skills they’ve learned and the impact they plan to have in their respective communities during our commitment ceremony. Afterwards, meet and mingle with other experts and leaders over healthy food and drinks.
SAVE YOUR SEAT
Super Early BirdDo you like to plan ahead? Take advantage of being an early planner and receive the best rates!
$349 (1-4 Seats)
$349 (5-10 Seats)$300 (11-25 Seats)
$249 (26+ Seats)REGISTER HERE
Early BirdYou are still ahead of the pack! Enjoy good pricing for being early!
$369 (1-4 Seats)
$369 (5-10 Seats)$320 (11-25 Seats)
$289 (26+ Seats)REGISTER HERE
Late BirdTickets are still available for what will be a life-changing experience.
$400 (1-4 Seats)
$400 (5-10 Seats)$351 (11-25 Seats)
$320 (26+ Seats)REGISTER HERE
Forge the highest caliber leadership teams in the worldSpartanX Leadership Forums foster an environment where teams meet, learn, and execute age - old principles that transform corporate culture. Our forums develop the skills required to truly make an impact in the world. Spartan has changed 5 million lives to date, and we plan to do the same for business communities globally.
WHO SHOULD ATTEND?
- Find your True North
- Make a commitment
- Fuel your enthusiasm
- Delay gratification
- Maximize your time
- Get gritty
- Face adversity
- Adjust your frame of reference
- Be honorable
- Be Spartan
Then SpartanX Leadership Forums are for you!
Joe De Sena
Joe De Sena - the founder and CEO of Spartan, the world’s leading lifestyle transformation brand – has demonstrated his entrepreneurial drive since his pre-teens. From selling fireworks at age eight to building a multimillion-dollar pool business in college to creating a Wall Street trading firm, and now the world’s fastest-growing sports movement, De Sena is a living definition of the word entrepreneur.
"It will ROCK YOUR WORLD"
SpartanX Leadership Forum filled THE room of engaging, enlightening, intelligent and impactful people. It will ROCK YOUR WORLD. It’s definitely the RIGHT room to be in.
"Great opportunity to hear personalized tips
The SpartanX Leadership Talks event was a great opportunity to hear from people that I look up to in the field and get what felt like very personalized tips and motivation. Hearing their own stories and struggles was inspiring and lit the flame to get me even more excited—only about my next race but about maintaining that attitude off the playing field.
"Life Changing Event"
Excellent and great session. Sad more people did not take advantage of it. Great group of experts, my team from Google was very impressed with the quality and messages delivered. Spartan is not just about racing but becoming the best all around person you can become. This session addressed the human potential and development to be an all around success.
Frequently Asked Questions
What can I expect from attending a SpartanX Leadership Forum?SXLF is a one-day event where masters of industry meet to collaborate, connect, and learn critical leadership skills. Participants will enjoy a VIP experience in a professional sports stadium while testing their newly learned skills on signature Spartan obstacles. Expect to leave with the confidence to make big changes in your corporate culture, performances, and in life.
What is the story behind SXLF?We’ve hosted thousands of races around the world, with participants ranging from professional athletes and health enthusiasts to business executives, individuals just beginning their fitness journey, and even children. After crossing the finish line, hundreds and hundreds of executives reached out to ask us, “How do I get all my employees to experience this?” We had already been interviewing some of the greatest minds in business on our Spartan UP Podcast, including Richard Branson, Tim Ferris, and more, and we wanted to connect the great people we were meeting on a daily basis with companies looking to instill the Spartan mindset in their team. We started by hosting private, team building events on corporate campuses, but we wanted to create something the masses could experience. We wanted to put leading companies from around the world in the same room to connect and collaborate. That’s when SpartanX Leadership Forums were born. SXLF is a place where great thinkers, doers, leaders, and teams can come together to learn, grow, and contribute to the betterment of their companies, households, and respective communities.
What is included in the registration cost?SXLF is an experience unlike any other team building, networking, or business retreat you’ve ever been to. You will:
- Gain VIP access and experience a private tour at an iconic national sports complex
- Learn the Spartan Principles and how to execute them in your organization and life
- Interact with industry leaders in your area
- Collaborate with leading companies’ executive teams
- Take home a toolkit to share with your community and organization
- Enjoy healthy snacks and drinks over inspiring conversations with other attendees